Umbro Product Planners

A global sportswear brand like Umbro brings an incredible amount of products to market each season. The problem for the sales team was how to clearly show customers the vast range of products without lugging around huge manuals. To solve the problem, we came up with a range of neat little product planners. Only A5 in size, but varying in page numbers, they contain all the information required plus illustrations of products and colourways. An added benefit is that there is one for each range meaning the salesperson can tailor the products they want to present to a particular customer and pop them into a neat poly prop folder - perfect.

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